Lamu Governor Issa Timamy has expressed optimism about the region’s untapped tourism potential during the Northern Kenya Impact Investment Conference 2024 held in Nairobi.
Under the theme ‘Unveiling opportunities: Redefining Northern Kenya as an Investable Destination’, Governor Timamy emphasised the unique appeal of Lamu and Northern Kenya as destinations for authentic cultural experiences, eco-tourism, and adventure travel.
Governor Timamy said Lamu Town, a UNESCO World Heritage site, stands out for its historical richness and natural beauty.
He described Lamu Old Town’s significance, with its narrow streets and intricately carved Swahili doors reflecting centuries of trade and culture.
Timamy said the vibrant markets and the warm community invite visitors to experience the area’s traditions firsthand.
“Our coastline along the Indian Ocean, from the soft sands of Shella Beach to the tranquil waters of Manda Beach, offers a perfect escape for leisure and recreation,” he said.
The county boss highlighted water sports like snorkeling, diving, and traditional dhow sailing as some of the water sports visitors can explore the region’s rich marine ecosystems and coral reefs.
Timamy urged the public to consider the broader tourism potential of Northern Kenya.
He said Chalbi Desert presents eco-tourism opportunities with its stark beauty and interactions with local pastoral communities.
Governor Timamy said wildlife-rich regions such as Samburu and Marsabit offer thrilling safaris and cultural immersion, appealing to adventure travellers seeking both conservation experiences and authentic connections with indigenous communities.
“The tourism potential in Northern Kenya is vast and by investing in it, we can create jobs, empower communities, and drive economic growth across the region,” Timamy said.
The Governor’s remarks set the stage for a panel discussion titled ‘Exploring Northern Kenya’s Tourism Potential:
Hidden Gems of Northern Kenya’ where he encouraged stakeholders to engage in dialogue and identify innovative strategies for developing the region’s tourism sector.
“We have the opportunity to shape Northern Kenya into a premier destination showcases breathtaking landscapes and preserves and celebrates our cultural heritage,” the governor said.
The Main Conference brought together industry leaders, investors, and tourism stakeholders exploring ways to position Northern Kenya as an attractive destination for global travellers.