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Eveready EA names Winnie Chepkemoi its new CEO

Winnie Chepkemoi takes over from Thomas Masaki.

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by FELIX KIPKEMOI

News22 September 2023 - 16:30

In Summary


  • Masaki has held the position in an acting capacity since March 10, 2021.
  • The company has appointed Anzetse to join the board as a member.
New Eveready EA CEO Winnie Chepkemoi (left) and Thomas Masaki, the outgoing managing director.

Eveready East Africa has named Winnie Chepkemoi as the company’s new chief executive officer (CEO).

In a notice, the firm said Chepkemoi will take over from Thomas Masaki who has held the position in an acting capacity since March 10, 2021.

Masaki joined the company from Sameer Management Limited (a member of The Sameer Group) where he has been the manager in charge of Finance. 

“Pursuant to Capital Markets (Securities) (Public Offers Listings and Disclosures Regulations, 2002) Amended 2012...Eveready East Africa PLC (the "Company"/"EVEREADY") hereby announces that at a meeting of the board of directors held on September 21, 2023, the Board appointed Winnie Chepkemoi as the managing director and CEO of the Company,” reads the notice in the dailies.

The notice issued by the board through the company secretary says the incoming MD is a risk professional in finance and technology with experience in the US and East and West African markets.

“She has focused on a range of industries in energy, fintech, financial services, technology, media and telecommunication (TMT) and manufacturing,” Evan Lagat, the company secretary said.

She holds a Bachelor of Science degree in Actuarial Science from Jomo Kenyatta University of Agriculture and Technology a Master of Science in finance and investments from the University of Nairobi and a Certified Information Systems Auditor (CISA).

Chepkemoi’s entry, the firm notes, will be instrumental in spearheading the new strategic direction where its mission is to power East Africa’s sustainable future by delivering innovative energy solutions that drive economic growth, protect the environment and empower the lives of communities.

“We are driven by a deep sense of responsibility to create a sustainable future for generations to come,” it further states.

At the same time, the company appointed Anzetse to join the board as a member.

The firm has dealt with imports from the Energizer Egypt plant after it shut down its Nakuru-based plant in 2014.

It blamed illegal imports of cheap batteries for eating into its market share, leading to low sales.

By the time of shutting down, Eveready was producing between 40 and 50 million batteries annually, which was a drop from about 180 million batteries it used to manufacture in earlier years.


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