Baraza Media Lab has said that they will hold the second annual Africa Media Festival.
In a statement, they said the festival is set to take place at the Nairobi National Museum from February 21 to 22, 2024
"After a successful inaugural event in 2023 which brought together over 650 participants from 18 African countries and beyond, the festival is poised to provide a dynamic platform for thought leaders, creatives and innovators to converge, engage and shape the future of African media," they said.
The statement noted that the 2023 edition provided a vital forum for African media stakeholders to reflect on the challenges and celebrate the successes within the industry.
Among the significant topics addressed were the use of the African media space as a testing ground for disruptive technologies.
It is with this that they said the 2024 edition builds on celebrating the latest innovations in the media sector, inspiring experimentation and pushing boundaries.
"The 2024 festival will enhance knowledge sharing and spark cross-disciplinary conversations to promote collaboration, trust building, and collective action across various sectors to drive media excellence in the region," Baraza Media Lab said.
They further stated that the festival targets 600 delegates and aims to attract insightful speakers from both within and outside the continent.
"Expected participants include writers, journalists, cartoonists, AI technologists, TV and radio professionals, social media influencers, photographers, funders, and poets," they said.
The organisation said the event will showcase a diverse array of formats, including panels, workshops, masterclasses, keynotes, research reports, product launches, networking opportunities, roundtable discussions, design thinking workshops, fireside chats, and artistic performances.
“We want this year’s Festival to be a space that will surface future trends, an opportunity to gaze at the horizon of the big trends that are shaping the media ecosystem,” Lead and festival Curator of this year’s event Christine Mungai said.
They also said they are introducing more intimate and collaborative activities, reducing the number of panel discussions.
For a glimpse of the day's activities, they encouraged the public to visit the '2024 Schedule' page on their website.