Konza Technopolis Development Authority CEO John Paul Okwiri has vouched for increased use of digital tools by Small and Medium Enterprises (SMEs).
While emphasising that SMEs play a vital role in Kenya’s economy, Okwiri said adopting digital tools can significantly enhance their efficiency and competitiveness.
“SMEs should do more in the use of digital tools. They should be using technology to run their businesses and reach customers,” he explained.
Okwiri noted that digital financing tools, such as mobile wallets and online banking, simplify transactions and improve cash flow management.
“Analytics tools enable SMEs to understand customer preferences better, creating more personalised marketing strategies and engagement,” he added.
He further stated that e-commerce platforms and social media provide access to a global customer base without requiring significant physical infrastructure.
Okwiri made the remarks during an economic empowerment conference hosted by Abojani Investment, a financial and investment advisory firm in Kenya.
Speakers at the event also included Dr. Dan Gikonyo, founder and chief cardiologist at Karen Hospital, Robert Ochieng, CEO of Abojani Investment and Peter Wachira, CEO and Principal Officer at ICEA Lion Trust Company.
Okwiri noted that digital transformation is critical for Kenya's future, but requires significant investment in skills and infrastructure.
“We aim to contribute two per cent of GDP by the year 2030,” he added.
Konza (Konza Technopolis) is a key flagship project of Kenya’s Vision 2030 economic development portfolio.
Konza is set to be a world-class city, powered by a thriving information, communications and technology (ICT) sector, superior reliable infrastructure and business-friendly governance systems.
The technopolis is driving Kenya’s transformation into a globally competitive tech hub and positioning the country as a leader in African innovation.
The Konza Technopolis is a Special Economic Zone meaning the various investors in the technopolis enjoy certain tax benefits while operating within the technopolis.
Tax incentives are available for companies that invest in tech training and digital infrastructure, while subsidized internet access is being rolled out in underserved areas as part of the National Broadband Strategy.
Kenya’s first Online University – The Open University of Kenya (OUK) is also domiciled in Konza Technopolis providing opportunities to those seeking training without the requirement for in person participation.
The government is also establishing 1,450 digital hubs across all the wards in Kenya, and Konza Technopolis is implementing Jitume digital hubs in every county in Kenya.
The Jitume Programme focuses on equipping youth and underserved communities with digital skills by providing training through digital hubs across the country and subsequently support them to access digital jobs.
