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Mitsumi Distribution, Vinchin partner to tap into Kenyan market

Collaboration will ensure customers access top-notch data protection solutions.

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by MELINDA KIRWA

Technology07 June 2023 - 16:44
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In Summary


• This comes a week after Vinchin made a debut at the Gitex Africa 2023 event held in Morocco.

• Vinchin sales director Shall Ao said widespread cyberattacks nowadays cripple systems, disrupt service, damage reputation and result in direct financial losses.

Mitsumi Distribution MD Mitesh Shah exchangeS documents with Vinchin Sales Director Shall Ao after signing a strategic partnership that will see both firms work together to ensure customers are supplied with cost-effective and cutting-edge solutions.

Data protection solutions Vinchin has collaborated with IT infrastructure distributor Mitsumi Distribution to tap into the data protection market in Kenya and Africa at large.

This comes a week after Vinchin made a debut at the Gitex Africa 2023 event held in Morocco.

The China based firm, which specialises in developing backup software across the world intends to work closely with like-minded distributors to supply cost-effective and cutting-edge solutions for customers.

Vinchin sales director Shall Ao said widespread cyberattacks nowadays cripple systems, disrupt service, damage reputation and result in direct financial losses.

Speaking at the partnership event in Nairobi she added that the collaboration with Mitsumi will enable the software company leverage the distributor’s extensive network to reach more customers and increase brand awareness.

"To mitigate the risk and impact of cyberattacks and data loss, organisations must implement robust cybersecurity measures and regularly perform data backups and this is where our specialty caught Mitsumi’s attention," Ao said.

"Mitsumi brings in-depth knowledge of the African IT market and a vast network of customers, making it an ideal distributor for Vinchin and Recovery. This is meant to meet the growing demand for a reliable and affordable backup solution in the African market.”

The partnership highlights the importance of data protection in today's fast-paced business world, and underscores both companies’ commitment to providing customers with the best solutions to safeguard their critical data.

Mitsumi Distribution MD Mitesh Shah said signing up with Vinchin will ensure customers are able to access top-notch data protection solutions across Africa.

"Vinchin's commitment to innovation and reliability aligns perfectly with our mission of providing best-in-class technology solutions to our clients," he said.

"Together, we will empower organisations to optimise their IT infrastructure and protect their valuable data assets."

Through the partnership, Mitsumi Distribution will now be able to provide customers with an efficient backup and recovery solution that will ensure business continuity amidst the growing complexity of data.

Mitsumi Distribution is a distributor of IT infrastructure that specialises in telco, networking, hardware and storage solutions in the Middle East and Africa (MEA) region.

It has presence in 24 countries across Africa, the Middle East, and Europe with over 3200 clients world-wide.


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